Unlock The
"UNFAIR ADVANTAGE"
May 12 – 14th – New York City
Chris Winfield & Jen Gottlieb of
Super Connector Media™
Invite You to Join a 3-Day Live Event
The World’s Premier Publicity Event Connecting
Entrepreneurs To The Media!
You wouldn’t be at this stage, considering a high-level public relations event, without all the blood,
sweat, and tears you’ve poured into your business.
But it still feels like a game is being played around you. You see fellow industry professionals with less
experience whose business and audience are growing like wildfire.
You think to yourself, “Why not me?”
It’s unfair, really.
Meanwhile, you’re burning time and energy like crazy. It’s work.
And it feels like you’re screaming underwater – no one hears you
and no one’s extending a helping hand.
Surely there’s another way.
And trust us, there is.
Rather than feel like you’re in a barren wasteland where tumbleweeds roll by, imagine having projects, partnerships, and fresh interest arrive in your inbox from like-minded business owners and entrepreneurs each week.
Rather than trying to close hot leads for weeks or months on end, imagine letting your media appearances do the talking and convince prospects that if they don’t say yes now, they’ll be asking for your autograph later.
Oh, and the most important, successful person in the room at your next event? You’ll be their BFF and confidante by the end of the night thanks to your bionic confidence (And knowing exactly what to say to arrest the attention of even the most unicorn thought leaders).
What if the unfairness experienced by some entrepreneurs and not others worked to your advantage? Your unfair advantage?
Spoiler alert: It can.
We know because we’ve experienced it
firsthand.
“I made a pledge: to meet one new person each day, identify what they needed need help with right now, and did that exact thing. I did this daily for six years and built a powerhouse rolodex.
I helped editors, producers, influencers, entrepreneurs, personal trainers, baristas, you name it. Often, I connected people, and these connections led to collaborative fireworks and incredible results.
Since the relationships were nurtured, when I launched a personal brand around productivity in 2014, I didn’t have to start from zero or beg and claw my way to my first 1,000 email subscribers.
I had the unfair advantage…. relationships with media gatekeepers and the right people in my corner. I was able to write and talk about productivity on top platforms from day one…
…and my business skyrocketed as a result.”
“And I learned an important lesson hosting a heavy metal show on VH1 for 14 seasons….
There’s no such thing as ‘unconnectable’ or ‘out of your league’.
Some of the rock stars I interviewed over the years had an entourage in the dozens. We’re talking rows of personnel, an impenetrable human wall… they seemed absolutely untouchable.
But when I interviewed these literal rock stars, I quickly learned the truth: humans just want to connect with other humans.
The good news? This approach applies to business, too. And when you have the tools to strike up new, real, powerful relationships on demand, you have an unfair advantage that no one can take away from you.”
Before we talk public relations training, there’s a common misconception about business we must address…
Entrepreneurs think they have to do it all alone.
“Email sequences or Instagram Stories? Contractors or employees? Group programs or online courses?”
Stop asking these questions. You only need two questions: “Who has already done this that could help me?” and “How can I help them first?”
This relationship-building weaponry has another very important application, though. Relationships are how you get in with media, and media is one of the most powerful credibility builders in business.
You’re not alone in convincing people to work with you or buy your stuff when you have media on your side.
Consider these misconceptions
most entrepreneurs have
about media and marketing:
A common misconception in PR is that once you’ve fixed your website buttons you’ll magically go from zero to Oprah. Media is a ladder; you rack up smaller placements now and use them to get in with bigger game-changing placements later. And every day that you’re not racking up results, someone else in your industry is.
The REAL
“Unfair Advantage”
The real unfair advantage is third-party endorsements and partnerships that support your business
and an inner circle that has your back and helps you leapfrog obstacles.
Let’s be clear – you can’t add six Unfair Advantages to your shopping cart and select free one-day shipping.
Relationships are not a product; we’re talking about people. Busy people.
That said, there’s a system to creating connections that gets results. And when you incorporate this system of relationship
curation and public relations training into your business,
THINGS START HAPPENING.
But don’t take our word for it; have a peek at a few of the recent results being
touted by our alumni. (**Blows Conch Shell**)
We all have before/after divisions in our lives.
For me, the biggest one is before/after motherhood. Then there’s before/after Sharpie markers. Before/after shellac nail polish. You get the idea.
The newest divider in my life is Unfair Advantage Live.
That’s how life-changing the event I just attended has already become.
Nikki Bruno
Mind blowing.
I cannot begin to explain the difference I feel. It has really helped me to understand what exactly I need to do, and have the people to lift me up, guide me along the way, and ignite that fire within myself to KNOW that I have a duty in this world I am needed and valued! Thank you, UA family!
I cannot wait to see my life change and my biz take off in the ways I could have never imagined!
Kiele Turrini
I was expecting very good things. You blew my high expectations out of the water.
It’s like a master’s degree in press and PR and media-getting. But so much more than that. So proud to have played a small part in the party. Your vibe attracts your tribe and your vibe and tribe are INSANE.
Matthew Kimberley
When I’m at UAL, I’m amongst family. Epic things always happen.
Unforeseen truths drop into place. The bizarre landscape of entrepreneurial magic is so clear when we’re all in the room together, as though our collective brilliance is actually interconnected and activated to its greatest potential. Because the UA family and team is the most genuine and generous group of genius entrepreneurs you’ll ever encounter, you’ve got all the resources, courage and accountability you could ever want to rise to the next level of service and action. These events always segue to unimaginably epic connections, friendships and giant leaps into possibility realized!!
Thank you Chris Winfield, Jen Gottlieb and the whole team (and everyone who said yes to showing up) for making this magic happen.
Sarah Nannen
So where do you learn this magic system of public relations training?
And where are all these quality people hanging out?
Funny enough, they’re right here.
INTRODUCING
The World’s Premier Networking & Public Relations Event Connecting Entrepreneurs To The Media!
Unfair Advantage Live is an invitation-only public relations event…And here’s why.
This is not some $97 conference for naysayers who show up to 1/4th of the sessions, meet 1/100th of their fellow attendees, do none of the work, and talk s*** in the comments.
It’s a 3-day event for movers and shakers who get that real relationships are what create real results — in media, in business, and in life.
What You'll Find When You Attend
Unfair Advantage Live
World-Class Panels With
Influencers & Media
Get precious, priceless insights from top-tier media and influencers whose work reaches millions
of eyeballs each month in an intimate, “Ask Me Anything” setting.
Our May event will also be the first to have an all-influencer panel –
and here is the lineup!
is a New York Times best-selling author, health and lifestyle expert, and top health podcaster with over 20 million downloads of her show. Tens of millions of people around the globe have transformed their bodies and their lives with her help, and her fitness programs have been featured in gyms and on TV for more than 12 years.
Chalene and her husband have trained tens of thousands of fitness professionals and consulted with the world’s largest health club chains. She has sold millions of fitness videos and holds The Guiness Book of World Record for having starred in the most fitness videos. Chalene has designed several number-one ranked fitness and diet programs for industry giants, including Beachbody, the creators of p90x, Insanity, Turbo Jam, Piyo and more.
is a successful entrepreneur, chess master, investor and bestselling author. He has started and run more than 20 companies, and sold several of those businesses for large exits. He has also run venture capital funds, hedge funds, angel funds, and currently sits on the boards of several companies.
His podcasts have been downloaded over 10 million times in less than a year. He is the author of 15 books including two Wall Street Journal Best Sellers “Choose Yourself” and “The Power Of No”. His blog has attracted more than 10 million readers since its launch in 2010.
is a transformational speaker and thought leader that helps facilitate change using mindfulness, wellness, health and self love. As a successful entrepreneur running two seven-figure businesses, network marketing professional, author, Tedx Speaker, 10-time cover model, and three-time fitness world champion, she offers a carefully curated set of practical tools to promote sustainable health, spiritual well-being and emotional thriving.
She is the creator of the Top 100 Earn Your Happy podcast with over 13 million downloads, the founder of The Bliss Project event with thousands of women who’ve attended and the best-selling author of A Tribe Called Bliss. Throughout her career, Lori has regularly appeared on the covers of (and published articles for) Oxygen Magazine, STRONG Fitness Magazine, Health & Fitness Magazine and Prosper Magazine. She has also been featured on NBC, Fox, TLC networks, Forbes and Fast Company.
is a New York Times Bestselling author. The Wall Street Journal calls him a top influencer on the web, Forbes says he is one of the top 10 marketers, and Entrepreneur Magazine says he created one of the 100 most brilliant companies. He was recognized as a top 100 entrepreneur under the age of 30 by President Obama and a top 100 entrepreneur under the age of 35 by the United Nations.
He has helped Amazon, Microsoft, Airbnb, Google, Thomson Reuters, Viacom, NBC, Intuit, Zappos, American Greetings, General Motors, and SalesForce grow through marketing. His blog about marketing generates 3 million visitors per month (51% of them spend money on paid ads), His Marketing School podcast generates over 1 million listens per month, my YouTube channel about marketing has over 10 million views, He has 900,000 Facebook fans and over 300,000 Twitter followers.
THE MeDIA MIXER
And on night two, you’ll join us at Super Connector Media’s
World-Class “Media Mixer”, held at Hudson Terrace in NYC!
Allow us to curate a private cocktail party where New York’s top media, influencers, and world-renowned
experts turn out to be muggles just like us!
Meet, match, and connect with powerful people from different media industries in NYC, the media capital of the world.
Let’s be clear—there’s no VIP room at this event.
EVERYONE attends the Media Mixer!
SOUND TERRIFYING GOOD
The thought of attending the Media Mixer makes most people feel like woofing their cookies.
Past attendees have admitted to being scared s***less.
But in their own words:
“That’s when I knew I had to go!”
As you can probably imagine, NONE of them regret going. And, in fact, being in the room is exactly
what they needed to jump start their own networking initiatives for themselves.
here's your $10,000
Bonus...
Worried your connections from the event will just “fizzle out” after a couple months?
Keep the ridiculously great networking going for an entire YEAR after the event with a membership to the Unfair Advantage Live Facebook community (valued at $10K).
You can expect:
Looking for guests for your podcast, speakers for your event, or potential JV partnerships? So is everyone in this group. Exchange favors and grow your businesses exponentially!
It's not unheard of to do $100,000 worth of business just from this group! (And it's not surprising, either, when you consider that all members are established entrepreneurs willing to help, refer, and buy.)
When media or influencers in our network need help, we’ll help spread the word. The UAL Facebook group gets premium access.
Included in this group are monthly laser coaching calls with Jen Gottlieb and Chris Winfield and quarterly masterclasses with media professionals to keep your fire burning bright.
YOUR ALL-ACCESS TICKET includes
presented by Super Connector Media™
and quickly take your business to the next level
Here’s What to Do Next…
Click the button below to schedule your eligibility interview. We’ll answer all your questions
and make sure the event is the right fit for you. If it is, we’ll get you set up on the spot
and send over all the event details.
Our Battle-Tested,
Bulletproof Guarantee
We give to you straight and have your best interests in mind when it comes to your next visibility investment.
Your eligibility call will act as a media diagnostic to determine if your business is ready to receive the benefits of attending Unfair Advantage Live. If it isn’t, we’ll suggest what to focus on next to be ready to work with us in the future – momentum for your business is guaranteed.
ALL of our past events have
sold out early…
So if you’re at all serious about taking your business to the next level, apply NOW.
We strictly limit the number of attendees and when we’re full… we’re full.
Don’t miss out!
A year from now, you’ll wish you’d started today.
Leave your comfort zone behind and click the button below to fill out your application.
After submitting the application, a member of our team will contact you to set up a quick call. We’ll answer all your questions and make sure the event is the right fit for you. If it is, we’ll get you set up on the spot and send over all the event details.
No matter what you identify as your “next level,” at Unfair Advantage Live, there’s a connection that will get you there. See you in New York!
